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BLACK BOARD INTERNATIONAL IN THE PRESS

MARKETING TO THE NEXT WAVE OF NICHE MARKETS
Essence Magazine - Afrocentric Software
Multicultural Software Brings Different Dynamic to Industry
Essence Magazine - Road maps to the information superhighway abound
MATH IS A BLACK THING, SO IS SCIENCE, HISTORY AND GEOGRAPHY
“It’s important to believe in yourself”
SOFTWARE DOCUMENTS AFRICAN ACHIEVEMENTS


Essence Magazine - April 1997

By Erica Phillips

Toronto’s Warren Salmon beams us back to the past with Afrocentric software, and into the future by encouraging our young people to pursue high-tech careers.

“It’s not only important that we have access to the technology” says Salmon, 34 “It’s also important that content include input from people of African descent.” Ashaware, his educational software for children and adults, fits the bill by teaching language arts, science and math while highlighting African, Black-Canadian and African-American contributions to the world. Feedback from the entrepreneur’s 9-year-old daughter and “special assistant” helped shape the software. Its title shares his daughter’s middle name, Asha--from a West African word for life.

 
     
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